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Disparities in Sexual Preference on Dating Apps: A Gender Perspective

Writer's picture: Luke GirkeLuke Girke

The advent of dating apps has significantly altered the landscape of modern dating, providing platforms where individuals can connect, interact, and potentially find meaningful relationships. However, these apps have also shed light on gender disparities in sexual preferences, highlighting the differences in how men and women approach and engage with online dating.

Selective Swiping

Studies and data from various dating apps suggest that women are more selective in their swiping behaviour than men. Research indicates that many women on dating apps select a smaller percentage of men as potential matches. Conversely, men tend to swipe right on a higher percentage of women.

The 90/10 Phenomenon

The "90/10 phenomenon" is often used to describe the disparity in swiping patterns between genders. It suggests that around 90% of women tend to show interest or swipe right on approximately 10% of men's profiles. On the other hand, a large percentage of men swipe right on a significantly higher proportion of women, perhaps closer to 90%.

Potential Factors for the Disparities

Evolutionary psychology often comes into play when considering the disparities in sexual preference. Some research suggests that evolutionary factors influence preferences, with women historically being more cautious in selecting potential mates due to biological and societal factors.

Societal Expectations

Societal expectations and traditional gender roles may shape dating behaviours. Women might feel pressured to be more discerning due to societal norms, which could influence their swiping patterns.

Safety Concerns

Women, in general, may exercise caution on dating apps due to concerns about safety and harassment. This cautious approach may lead to a more selective swiping behaviour.

Impact on Dating Dynamics

These disparities in swiping behaviours can affect the dating dynamics on these platforms. Men may experience a lower match rate compared to women, and this asymmetry can lead to frustration and disappointment. Conversely, women may receive more matches, but filtering through them can become overwhelming.

Addressing the Disparities

Efforts are being made to address these disparities and create a more equitable online dating environment. Some dating apps are implementing features that encourage thoughtful and respectful communication, aiming to reduce the impact of superficial swiping behaviour.

While disparities in sexual preferences on dating apps exist, it is essential to understand that many factors, including evolutionary psychology and societal norms, influence these patterns. Efforts to bridge these gaps and promote a more balanced and respectful online dating experience are essential for fostering meaningful connections between individuals of all genders.


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